The Importance of Posting the Right Content to the Right Platforms

It’s important that you grasp the fundamental concepts of social media in order to truly understand why it’s such a fantastic tool for marketing purposes. A crucial component of any

Why is Instagram so hot right now for businesses?

When the era of social media began, Facebook was easily every marketer’s favorite platform. There wasn’t any algorithm in the early days that kept a check on how much reach

The Importance Of Face To Face In The Age Of Digital

To be clear I am a committed digital evangelist, I firmly believe that digital technology can save our planet along with a huge dose of common sense and fairness. That

TIP OF THE WEEK:⁣ Promote your social media accounts.

Don’t expect your customers to know about all your social media platforms and go searching for them themselves, you’ve got to tell them they exist. If you make it easy

Welcome to Facebook Spaces VR

We predict that 2019-20 will see virtual reality finally start to enter main stream consciousness. Social media is where everyone is at! So it only makes sense that there are

How algorithms on Facebook and Instagram affect business engagement

Business who have thrived on social platforms have lately been hit with the task of figuring out how the new online marketing algorithms work. If a business has been carefully

Take Your Side-Hustle To The Next Level

  28.02.2019   Dwayne Ferguson   Blog   No comments

We are in the midst of a revolution. One in which everyday people like you and me have chosen to shake off the shackles and limitations of their day job.

The Owner/Manager Conundrum

Fulfilling one leadership role in a business can be trying enough. When you have to play two at once, then things can get really challenging. Such is the life of

The Ins and Outs of Inbound Marketing (PART ONE)

The last few years have seen a shift away from outbound ‘push’ marketing campaigns, towards inbound, permission-driven interactions. In the first of two posts on the subject, we explain the

Don’t Think Digital Is Right For You? These 6 Statistics Say Otherwise

Today’s business environment is extremely crowded and competitive, requiring businesses to evolve in order to stay relevant. Small businesses and larger companies that utilize digital technology effectively will reap the