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Meet John: The Award Winning Professional Photographer for Digital360

John Ferguson has worked as a professional photographer for thirty years. His career has taken him to every continent across the globe, from the Canadian Arctic to Asia, South Sudan and rural Suffolk. He’s photographed some of the most recognisable celebrity faces alongside his commercial, corporate and fashion editorial projects.  John’s photography first and foremost …

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How to use Instagram in the most powerful way

We are taking a short break from the LinkedIn series to talk a bit about another powerful tool for business: Instagram. The first episode is now online: this covers the basics that any digital marketer should know by heart. We will get into the specifics in the next few months! Open/Download the PDF for the …

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Jack Howells. Instagram Influencer

Jack Howells is only 18 years old, but he’s already accumulated the knowledge to launch 3 personal Instagram accounts with a combined audience of over 560,000 followers. Now he’s sharing his expertise with companies, helping them to reach their potential online. He’s a valuable member of Digital360 and there’s so much to learn from and …

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Sharing Stories on Social Media

Always remember that people connect with people, not faceless brands. It is essential that your business or brand shows its human side. Do not make the mistake of making every post blatantly about promoting or selling something: Instead share your companies’ story using your personality. What’s the story behind your business? What message do you …

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#rethink_Digital – a new kind of digital agency

Delivering results-driven inbound marketing campaigns and offering a revolutionary approach to digital marketing, Digital360’s philosophy can change the way companies do business. As the internet continues to involve, we aren’t just focused on current trends and existing digital concepts. Combining in-depth research, imagination and innovation, we aim to be the future of digital business. Since …

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10 Things Most People Don’t Know About Social Media Marketing

Social media marketing is one of those things that businesses often think they know how to do, even if, in reality, they don’t understand it much at all. We’re now going to cover 10 of the things a lot of those people don’t know about social media marketing but really should. 1. Engagement is Key …

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The Importance of Posting the Right Content to the Right Platforms

It’s important that you grasp the fundamental concepts of social media in order to truly understand why it’s such a fantastic tool for marketing purposes. A crucial component of any social media marketing campaign is to have a human element to your advertising. This means that you need to understand your audience, why and how …

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Why is Instagram so hot right now for businesses?

When the era of social media began, Facebook was easily every marketer’s favorite platform. There wasn’t any algorithm in the early days that kept a check on how much reach a business page’s post could get. All that changed in recent years due to an influx of users complaining about being advertised to excessively. Since …

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TIP OF THE WEEK:⁣ Promote your social media accounts.

Don’t expect your customers to know about all your social media platforms and go searching for them themselves, you’ve got to tell them they exist. If you make it easy for customers to follow or like your social media profiles, they’ll be more willing to take action.  Start promoting your social media accounts to your …

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How algorithms on Facebook and Instagram affect business engagement

Business who have thrived on social platforms have lately been hit with the task of figuring out how the new online marketing algorithms work. If a business has been carefully planning out its posts and yet keeps experiencing a lack of engagement it is due to the way online marketing algorithms have been defined. An …

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