Today more than ever, we know that every business must be at least in part be a digital business. What this means is that even if your core business is far removed from digital technology, the way your customers will see you is increasingly and almost exclusively through the lens of digital technology.
As a businessperson with an eye on the future, you have to be cognisant of that fact.
The way you navigate that future has to be considered now.
You have two choices; The First choice you have is to recruit and employ an inhouse team of digital professionals that can build your web presence, before representing your brand on social media platforms and continually fine tune your web presence using professional techniques. They will then need to consistently monitor and measure your digital output and the newly generated inbound enquiries. These inbound enquiries most be planned for, distributed internally. Then the enquiries need to be managed professionally and responded to in a swift and professional manager. This is quite a heavy undertaking, If you are falling short in doing any part of this, you may need outside help. This is the second choice you have, talk to Digital360, we would employ a process that we call digital transformation.
Instead of employing your own inhouse team which can be a very expensive undertaking, for a fraction of the cost, you can have a better outcome by integrating your current employees with our digital professionals. Forming a virtual digital team which will become the foundation of your digital strategy going forward.